What says me

Hot potato, this is one heck of a pizza:

Nestled near Miami Ad School in downtown Minneapolis is a pizza place of perfection, for there you will find what my great second-state of Idaho should have done long ago – mashed potato pizza. Pizza Lucé’s website says their Baked Potato pizza is:
“Pizza crust smothered in buttery-garlic [...]

It was a glorious battle producing this campaign for the D&AD’s open HP brief.
First off I have to give a huge thanks to the excellent gentleman James Hatch for spending a silly amount of time perfecting the CAD masterpiece that connects it all together in the middle.
The art was a fun challenge to put together, [...]

…which is the real reason Pepsi killed their PJ’s Smoothies brand.
No, no… Alas… I’m embarrassed by this idea (it fills you up so easy it’s like your belly grows lips!) but I spent too long photoshopping to be ashamed.